Who is B1G1?

B1G1 is a Social Enterprise and non-profit organisation with a mission to create a world that’s full of giving. Unlike conventional giving models, B1G1 helps small and medium sized businesses achieve more social impact by embedding giving activities in their everyday business operations to create unique Giving Stories. Every business transaction (and as a result, your everyday activity) can impact lives from as little as just 1 cent.

Since 2007, B1G1 has worked with more than 1,500 businesses from all industries creating more than 74 million giving impacts to date. (real measurable change)

As a business?

Today, the desire to give is on the rise. Yet surprisingly, less than 6% of giving is through businesses. And that 6% is comprised almost entirely of donations from large corporations. Smaller businesses haven’t had the tools necessary to make powerful and effective contributions that are aligned with their goals.

With B1G1, your business makes a real difference: water to those who have none, safety for Orangutans in Borneo, supporting orphans and impoverished children, planting trees… you choose precisely and simply how you want to impact lives.

You now have choice, flexibility, and transparency. Plus, because of our unique business membership model, 100% of your giving goes to the projects you select. You become a part of something great. And you get to share the official Business for Good mark as well.

As an Individual person?

Buy1GIVE1 (B1G1) is an initiative designed for businesses to embed giving in their business activities. It means that when you buy a product or service from one of these businesses, you get to make a difference effortlessly too.

When you create a free personal account on B1G1, you get to find those businesses and you can also find great projects you can support directly too. When you become part of this giving community as a personal member, you get to help create a world that’s full of giving.

As a Cause?

B1G1 (Buy1GIVE1) exists to establish a new way of giving model where impactful charity organisations (what we call “Worthy Causes”) are supported regularly by businesses and individuals around the world to deliver their life-changing activities in a more sustainable way.

Many of our Worthy Cause Partners we work with are smaller close-to-the-ground organisations that are achieving great results. We choose our partners based on their effectiveness, transparency and sustainability, not for the charity brand.

To become a B1G1 Worthy Cause Partner, your organisation is required to meet the strict criteria, however, there is no cost to you to participate in the program. B1G1 also tops up the Credit Card/PayPal processing fees so that 100% of what people give can be forwarded to and applied directly to your projects.

B1G1 helps you and your team focus more on your core activities, impacting lives every day.


Why has fillyourcup partnered with B1G1?


When the idea to create an integrated health and wellness platform to help individual people, regardless of context, opportunity or environment was founded there were some big missing pieces. The easiest way to explain this would be through travel. If you have seen the developed and less developed world you mat have seen some massive contrasts and inequalities. What was realised was that we needed to collaborate and develop partnerships that could help create an ecology in the world. A way where every time we helped someone improve their health and wellness in it’s holistic and integrated sense, we then create a ripple effect that could impact people elsewhere in the world.

What you will see as we grow as a platform and as you engage. Something happens every time you take action on doing something to fill your cup or to serve from a place of overflow and fill the cups of those around you.

You may see this as

Every time you take your time to learn something new > we will provide an educational tool for someone else to do the same

Every time you take action and improve your personal health > we provide an opportunity for someone else to do the same

Every time you help someone else in this world > we pay that forward and do the same, what we call “the ripple effect”

You may never know exactly how you have impacted people, but we will know and pay it forward on your behalf. What you will see is that the impacts on our page will increase over time. We have a goal to impact 1 in 7 people in this world in a positive way. So take action on yourself, be a Go-giver to others and engage in this platform to help us reach this goal 🙂

Thank you from the fillyourcup team




Partner with B1G1 - The power of small

The IMPACT test